![]() UMG said that TikTok proposed paying its artists and songwriters at a rate that’s a fraction of the rate that other major social platforms pay, adding that TikTok makes up only about 1% of its total revenue. In a Tuesday letter addressed to artists and songwriters, UMG said that it had been pressing TikTok on three issues: “appropriate compensation for our artists and songwriters, protecting human artists from the harmful effects of AI, and online safety for TikTok’s users.” The expiration of licensing between UMG and TikTok arrived after the two companies were unable to reach a new agreement - and soon shared heated exchanges. While a singer's UGM tracks will be removed, songs licensed exclusively with other music giants (like Warner and Sony-owned labels, for example) shouldn't be impacted. It's also important to note that music licensing is a complicated business and artists often have different songs that move through different labels. If the music has a UMG license, it should be muted, the spokesperson said - noting the company will protect its copyrights.Ĭomplete removal will likely be a process, so it may take a few days for TikTokers see the full effects. According to a UMG spokesperson, whether these existing videos are muted or taken down entirely will be up to TikTok.Īrtists will also not be able to post the audio of their UMG-licensed songs on TikTok. In addition to users no longer having the option of adding these songs to next dance craze and other trending content, past videos featuring UMG-licensed music will also be scrubbed. TikTok users signing on Thursday will see that they are no longer able to search for many popular songs - including music from Ariana Grande, Justin Bieber, Olivia Rodrigo and more - under the “sounds” tab. An “uncountable number of tracks and sounds” would be impacted on TikTok, he added, significantly limiting options for creators. in the history of the music industry,” said Andrew Mall, an associate professor of music at Northeastern University. “Universal Music Group is literally the largest record label. The songs getting pulled from TikTok are those that are licensed by UMG - which carries an enormous reach across the music industry and, consequently, our digital diet today. ![]() WHAT MUSIC IS GETTING REMOVED FROM TIKTOK? ![]() The complete removal of UMG-licensed music might not be immediate - but chances are, avid TikTokers are already seeing the effects. As of early Thursday, a vast roster of popular songs had disappeared from the social media platform's library. The takedown of UMG-related music began overnight, ByteDance-owned TikTok confirmed to The Associated Press. NEW YORK – TikTok may look (or sound) a little different when you scroll through the app going forward.Įarlier this week, Universal Music Group - which represents big-name artists like Taylor Swift, Bad Bunny and Drake - said that it would no longer allow its music on TikTok following the Wednesday expiration of a licensing deal between the two companies.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |